The Brief
MerciBOOKoup is a non-profit organization started in 2019 by the two book lovers Amina Bouri and Tom Tacken. Their goal is threefold: giving everyone free access to books, strengthening social connections between people, and promoting a circular economy. How are they working towards these goals? By facilitating book swapping between people! They organize book swapping events, install swapping bookcases, and now have this beautiful book swapping app online.